In the VP of Business Development role, Loren leads BlueGlass Interactive’s strategic partnership, sales and business development efforts, which includes forging strategic agency partnerships and sales initiatives.

Prior to assuming his position at BlueGlass, Loren co-founded Search & Social, an agency specializing in innovative search marketing and social media engagement tactics. Loren is a pioneer in the search marketing industry. He is the Managing Editor of Search Engine Journal, an AdAge Top 10 blog that he created in 2003 to cover search marketing news and tactics. Over the last decade, Loren has consulted with Fortune 500 companies, universities, financial institutions, and startups. He has successfully assisted them with the development of their strategic online marketing campaigns. Loren has been featured on CNN, NPR, PCWorld, BusinessWeek, ZDNet, PRWeek, TechCrunch, Mashable, and AdAge and is a regular speaker at SMX, Pubcon, and other conference series. He was a member of advisory panels at Yahoo and Microsoft Search.

Loren received his B.A. in mass communications and marketing from Towson University. He aspires to disrupt the world of Internet marketing by empowering agencies and in-house marketers with the tools, staffing, training, and deliverables needed to achieve impeccable results.