In the past, I have talked in depth about Digg’s URL shortner. While Digg gets the majority of the criticism for their shortener, both Reddit and StumbleUpon (the two next largest sites) have also joined the party. In lieu of these newer shorteners recently hitting the streets, I wanted to breakdown the various shorteners by how they work and how you can use them to help your business, so I wrote a post about them over at Search Engine Land.
Some Main Points:
- How Digg’s DiggURL Works
- DiggURL Marketing Benefits
- How StumbleUpon’s su.pr Works
- How to leverage su.pr
- How Reddit’s URL Shortener Works
- How to use the Reddit shortener to help your promotions
- How to Choose a Social Shortener that will work for you!
If you want a comprehensive breakdown on the big three social media shorteners, check out my post “How to Use 3 Social News and Bookmarking URL Shorteners” and find out what will work for you!
4 Comments
i got to looking into this cause i starting to hear more and more about it
more and more people are seeing that shorter urls are always better and easier to remember from a marketing stand point.
as you can see this has become a common thing on twitter and now face book is showing more and more of it
Thank you for useful guide – I'll try to follow it in my own practice.