A different perspective from someone you trust can be the difference between ranking at #11 and or at #1. It can mean the difference between $10,000 and $100,000. I try to work with my staff a lot but I can only offer one opinion and perspective – my own. So something I am trying to do more and more is open them up to different opinions and expertise. Through conferences, seminars, blogs, forums, etc but nothing beats sitting down in a room and being able to share the knowledge of an expert you trust.
I’ve always enjoyed Michael Gray’s (aka Graywolf) blog and his posts at Threadwatch and I have got to know him better because we are both involved in Internet Marketers of New York. So when a new project recently came up I called him up to get his thoughts on a few things and asked him to come in to brainstorm with me. And then spend the rest of the day here with the 10e20 folks to answer questions, brainstorm and pick his brain a bit.
Well the day was a tremendous help and Michael brought boundless energy, insight and ideas to our offices. There were many “Oh definitely“s and “Great idea“s – which to me is exactly what I wanted to accomplish. So if you are looking for a unique perspective, a fresh look or anything else to take your project or company to the next level – I can highly recommend Graywolf.
Michael Gray with some of the 10e20 folks….
Good job Chris. Bringing someone in like Gray Wolf for a fresh perspective, sounds like a good move to me. I’m sure you all developed some great ideas and fun was had by all.
It was definitely a great day, David.
We were so pleased and really loved Graywolf’s positive energy and knowledge!
Oh, and I got some new tools to play with!
Thanks for this recap. I have read his blog a few times but didn’t even know he worked with companies, this is exactly what we need.