How-to video is one of the most popular and widely searched categories of online video. Most people are "visual learners": they learn and remember something easily only after they see it. Historically, people had spent ... [Read More]
Viral Parodies: Doing it Right
January 18th by
A parody is one of the most tried and tested types of viral videos. It is one of sure-fire types as well: most parodies do attract attention because they, like no other viral video type, bring up popular associations and ... [Read More]
Best Websites to Track Popular and Viral Videos Online
January 3rd by
Online marketers have realized the power of online video: when done right, it can do wonders in terms of viral effect, engagement and brand awareness. But how is it "done right"? How to craft a successful viral video? I ... [Read More]
How and Why to Research Your Keywords Using Youtube-Based Tools
October 18th by
Though most don't realize it, there are several compelling reasons for researching keywords using Youtube. First and foremost, it's a huge user-generated resource visited by hundreds of thousands of people daily who create ... [Read More]
YouTube Embed Code – Everything You Ever Wanted to Know
September 28th by
If you have a blog, you are likely to have already embedded YouTube videos plenty of times. But are you sure you know EVERYTHING about making the most of the YouTube embed code? Even if you consider yourself a YouTube pro, ... [Read More]
Video Interview: Jonah Stein and Social Media Spam
September 10th by
I forgot that I had one more SES San Jose video interview in my arsenal, so here it is for your viewing pleasure! (See SES, I'm like a gift that keeps on giving.) I caught up with Jonah Stein, goliath blogger and SEO from ... [Read More]
Video Interview with Matt Cutts: Widgetbait is Sooooo 2008
August 24th by
I sat down with the (now bald) face of Google, Matt Cutts, to revisit the widgetbait madness of 2008 and see if anything's changed in how Google's been handling widgets. Surprisingly, Matt says that the use of widgets to ... [Read More]
Video Interview: Topher Kohan and the Shift from Print to Digital Media
August 21st by
Last week at SES San Jose I caught up with Topher Kohan, search engine optimizer for CNN, and interviewed him about the shift from print to digital media. He had some interesting things to say and is a big advocate of ... [Read More]
YouTube Insight: Embedded Player Discovery
August 19th by
Video continues to be a powerful medium to work with online. YouTube recently eclipsed Yahoo as the 2nd largest search engine. Participating in video for the purpose of promoting your business is becoming more important each ... [Read More]
Using Video Annotations to Raise Awareness and Website Traffic
November 17th by
One of the easiest ways to raise the visibility of your site with video on YouTube is to use video "annotations". Annotations are short textual notes that you can post in the video player and publish to your videos. And ... [Read More]
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