Viral... Social Aggregation... Content Promotion... Whatever you want to call it! Methods of getting your content, site, or message visible on the top social communities has long been sought with extreme vigor... but ... [Read More]
Syndicating the Message with Tumblr
March 21st by
With all of the talk about Tumblr over the last year, the lack of businesses on Twitter is still surprising. With a handful of popular brands on Tumblr and thousands on Twitter there is somewhat of a disconnect. Tumblr, ... [Read More]
How the Social World Is Influencing Movie Ratings
March 15th by
The success of a movie is dependent on a huge number of factors, ranging from effective marketing, to targeting the appropriate niche, to releasing the movie at the right time of the year. However, one of the most enduring ... [Read More]
Making Content Work for Social Networking
March 14th by
Many social media marketers claim that content is king and should be the focus of every social media strategy. However, which content should be placed on what social network is just as important as the content itself. Content ... [Read More]
Facebook Marketing for Bands
March 9th by
The path of the musician has become easier in the modern age, with online resources allowing musicians to get their music to the masses quicker than ever before. While persistence, dedication, and actually having good music ... [Read More]
What Twitter Behavioral Trends Mean For Businesses
March 3rd by
My last post covered some of the main changes that Twitter underwent since its launch, as catalyzed by its community. This post will examine what trends brought about by these changes mean for marketers and businesses ... [Read More]
4 Ways to Read Your Social Media Updates as Newspaper
February 28th by
Social media updates have turned into constant stream of important news and interesting stories. With our social media connections constantly increasing, how not to get lost in that information overload? The traditional ... [Read More]
The Gaming of Twitter Metrics
February 24th by
Whenever anyone figures out a way to measure something, a bunch of other people figure out how to game it and come out on top. Since Twitter's rise to the top, people and companies have been trying to determine its worth. ... [Read More]
Mashable Follow: The Next Stage in Social?
February 17th by
Back when I worked for a newspaper (gee, that sounds so quaint, doesn't it?), my colleagues and I would talk about how cool it would be if readers could fully customize their experience on our website. The home page they'd ... [Read More]
Social Media Questions and How to Use Them (Facebook, Twitter and LinkedIn)
February 7th by
Social media web has opened up the plethora of opportunities for marketers. It goes far beyond getting involved for the sake of "cheating your customers in becoming your brand friends". Social media is the powerful research ... [Read More]
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