A meme, you say? It rhymes with “dream.” Now that that’s settled, let’s get our Sad Keanu on. The concept isn’t necessary new, as the term was first coined in the Richard Dawkins 1976 bestseller The Selfish Gene ... [Read More]
Paula Deen Riding Sad Keanu: The Anatomy of a Social Media Meme
The Tao Of Content Promotion
Tao can be explained as living in harmony with the natural order. The concepts discussed in Taoism can be used to help a content promoter live in harmony with social networks, clients, and the Internet universe. Below I have ... [Read More]
Why #hashtags Belong on TV
TV networks are banking on online conversations to lure viewers away from their DVRs and back to watching shows at scheduled air times. Enter the latest weapon for engaging a real-time TV audience: Twitter hashtags. During ... [Read More]
How Did You Get Started in Social Media Marketing?
I have a confession to make, I am completely fascinated by people's stories. It's so amazing to hear how someone got to where they are now. We hear the term 'overnight success' so often but when you really take the time ... [Read More]
Paid Social Media Self Promotion… The Right Way
There is a lot of information around the web, including here on the BlueGlass Blog, that talks about how to have more success in social media and with your social media campaigns. Everything from writing good linkbait titles, ... [Read More]
Mixing your Eggs in a Pastel Colored Strategy Basket
Your body runs on all types of fuels - chemicals that your body produces, proteins that are extracted from the manufactured foods you eat... but one thing is certain: Your diet cannot consist of purely artificial ... [Read More]
Content Will Always be King (or Queen)
Internet marketing is great. Really great. I mean, I (and a number of the people reading this right now) do it for a living; how could we not love it? Internet marketing, to me, is like having a talent agent. She or he is ... [Read More]
Facebook Transparency Lessons from Lady Gaga
We all know that Facebook is the Higher Power of social media. And depending on a brand, Facebook is probably used as the smooth-talking eye candy that girlfriends (or boyfriends) want and mothers adore. Now, this isn’t ... [Read More]
QR Codes – Bridging Online and Offline Marketing
QR codes. While they aren't necessarily new to to those in the online marketing field, these little nifty squares of goodness are really just starting to take off in the business world. Even though Google Places recently ... [Read More]
How to Add Facebook Questions into your Social Media Strategy
It seemed like out of nowhere we saw a bunch of our friends on Facebook answering these poll type questions. There was a lot of speculation this past summer about the release of Questions, but we are only first seeing it ... [Read More]
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