Over the weekend, a blogger by the name of Dean Hunt asked for advice about an email he had received from an online store who apparently is “competing” with him in the SERPs. Apparently, Dean’s site ranks higher in Google than the online store’s site for a particular search term. From the correspondence, the online…

SEO itself is a daunting task, but thankfully there are tools to make it a lot easier. Here are some of the essential tools that I recommend. Each performs different tasks, and therefore these tools are all unique to each other (with some overlap): Inbound Link Quality (ILQ) Rating Tool: This Firefox plugin displays in…