Over the past couple of months I've been spending as much time figuring out trends and local visualization of Google Places (the the incorporation of Places oriented and influenced results) within Google listings. Simply ... [Read More]
How Social Media Influences Search Click Through Rate
April 11th by
Tell a client you can funnel their online advertising to the right market segment at the right time, using high-conversion distribution channels and at low cost, and the client will either hug you or think you’re selling ... [Read More]
How Did You Get Started in SEO?
April 4th by
A couple of weeks ago I was thinking about how I got started in the SEO field and my mind started to wander (as it does a lot...) and I recalled hearing different stories from other people over the years about how they got ... [Read More]
Google Places: Local SEO That Influences Global Search Marketing
March 23rd by
Earlier in the month, Google let loose their Farmer/Panda Update, which rocked the world of SEO and had almost everyone looking into the quality of their content and their inbound link portfolios. The issue with the ... [Read More]
How to Ride the Panda
March 10th by
I am not sure I have ever seen a general histeria about an update to the level of this most recent Farmer/Panda madness. Granted the mainstream media picking up on a search update, and its tie to one of the first major ... [Read More]
How Digital Media Can Influence Brand Loyalty and Awareness
February 22nd by
One of the reasons why advertising and marketing is so successful is because repeated exposure to new products and offerings is what drives current and potential customers to buy. Whether advertising is online or in print, it ... [Read More]
How and Why to Research Your Keywords Using Youtube-Based Tools
October 18th by
Though most don't realize it, there are several compelling reasons for researching keywords using Youtube. First and foremost, it's a huge user-generated resource visited by hundreds of thousands of people daily who create ... [Read More]
Are You Making One of These Common SEO Mistakes?
October 13th by
There are many mistakes made by people who think they are making smart decisions for their SEO efforts. The fact is, there are tricks to getting higher PR and quick results in the search engines but those tricks are not ... [Read More]
The Anatomy and Evolution of Google Search Results Listing
September 14th by
From its onset, Google search struck (and appealed to) everyone due to its simplistic white-background interface. Years have passed, and Google has been experimenting with various (slight) interface changes, advanced ... [Read More]
SecondStep Goes into Private Beta
August 16th by
Today we officially launched our private beta version of SecondStep, a scalable organic search marketing platform. How does SecondStep differ from other SEO Tools on the market? Well first off it isn’t a tool. There ... [Read More]
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