Imagine if every time you walked out of a fitting room, others in the store told you their honest opinion of how you look and whether you should make a purchase. Now, imagine that - still heavy with doubt - you could call your girlfriends as well as fashion experts to come over and help you decide if… [read more]
One of our biggest mantras here at 10e20 is to test out various social media outlets for clients and find what work, regardless whether or not it's currently a "hot topic." Believe it or not, social media is more than just Facebook and Twitter, and one of my favorite sectors (for buying unwanted gadgets)… [read more]
SMX East 2009 has been a great show so far and I have the pleasure to work an entire track on day 2 to make sure everything runs smoothly. I am located in the Video, Ecommerce & Blended Search Track, which is sure to be a good one! The first panel of the day is 'Ecommerce and Search Marketing… [read more]
I remember when I first experienced the power of the Internet. I was in middle school hanging out with a friend. We decided to use the computer in my father's office and got online to chat. Of course that led to starting trouble within the chat room and getting kicked out, but the feeling of connecting… [read more]
When the seasons change I like to get new shoes (actually I like to get shoes at anytime but the season's changing is always a good excuse)... Up until recently when it came to shoes I've been an avid brick and mortar shopper, having to go into the actual store to try shoes on, I order everything else… [read more]
This week's question comes from Graywolf (cool name BTW) - he asks: What do you think about sites such as Styledash.com? What are your initial impressions? Would you buy from it? What do you think of a site like this? What would it take for someone you didn't know to influence your buying decisions… [read more]
Allow me to share with you some exciting sales statistics for 2006. According to comScore, online non-travel holiday spending between November and December went up 25% to $24.6 billion dollars for 2006, up from $19.6 billion a year ago. What does this mean? There is increased consumer trust in online… [read more]
Online merchants should know that while a lot of people are jumping for Black Friday sales, there's also the recently popular trend of online shopping the following Monday, which was dubbed "Cyber Monday" after online retail sales following Thanksgiving jumped substantially. With a long holiday weekend… [read more]
Online retailers, take note. It's time to begin preparing for November 24, 2007. Black Friday isn't only for in-store purchases only -- there's just too many people to compete with. Why face the long lines and pushing-and-shoving if you don't have to? This past Black Friday saw a record number of… [read more]
