Yesterday I spoke with AP reporter Jessica Mintz regarding Digg’s decision to ditch Google in favor of Microsoft to serve their contextual ads. The story came out last night and is appearing in lots of different places today. Here were my thoughts from the article: Digg’s decision to defect may not dent Google’s balance sheet,…
Chris Winfield in the Cleveland Plain Dealer: 'Clear Sited'
Many months ago, I spoke to Shaheen Samavati for a story she was working on about what goes into a successful website development project. Last week Shaheen emailed me to let me know that her story had been published in the Cleveland Plain Dealer (Ohio’s largest newspaper) in a story titled ‘Clear Sited‘ (PDF version).…
Chris Winfield in Investor's Business Daily re: 'Google Placement Performance Reports'
Last week, I spoke with Investor’s Business Daily regarding Google’s latest AdWords enhancement Placement Performance Reports and the article was published yesterday. This enhancement is something that advertiser’s have been requesting for quite a long time. If you’re advertising on the AdWord’s Content Network it allows you to see the exact sites where your ads…
Chris Winfield in USA Today: 'Yahoo co-founder Yang becomes CEO'
Yesterday I spoke to Jeff Graham from USA Today regarding Yahoo! co-founder Jerry Yang taking over for former CEO Terry Semel. My thoughts from the article: “Yahoo had to do something,” says Chris Winfield, who runs 10e20, a New York firm that helps businesses run search-marketing campaigns. “I’m hoping Jerry gets in there and really…
Chris Winfield in The LA Times: 'Mahalo, Call it a search-engine curator'
Yesterday I spoke with Alex Pham from the Los Angeles Times for an article she was doing about Jason Calacanis’ new “search engine” called Mahalo. The article was published today and I am quoted in it: Calacanis, a New York native who lives in Brentwood, said Mahalo didn’t have to keep up with everything —…
My Public Relations Secrets Revealed
Over the weekend I did an interview with Neil Patel for his new blog titled: The Secrets of Public Relations Revealed. Neil asked some great questions and I tried to cover as many of the things that have helped me get coverage in places like The New York Times, USA Today, Entreprenuer Magazine and over…
Chris Winfield in Investor's Business Daily: 'AOL the First in Google Search…'
Back in early April, I spoke to Pete Barlas about the deal AOL had struck with Google to give advertisers a white label version of AdWords. This new arrangement was significant because it would allow advertisers to target only AOL audience members. The article titled, AOL The First In Google Search Ad Network Allowed To…
Chris Winfield in The NY Post: 'Ad & Subtract'
Yesterday I spoke with Holly Sanders from The New York Post and appear in her article in today’s paper called Ad & Subtract. The article is all about the recent emails that Google sent out to many AdSense publishers informing them that their accounts would be disabled on June 1st. Search experts said Google routinely…
Chris Winfield in Investor's Business Daily
Yesterday I spoke to Pete Barlas from Investor’s Business Daily (regarding Microsoft’s recent acquisition of online ad firm aQuantive for $6 Billion) and my quick thoughts are in today’s paper: ….just Thursday, ad agency WPP Group agreed to buy 24/7 Media, another ad services company, for $650 million. Microsoft had been rumored to be mulling…
Chris Winfield on WebmasterRadio's 'Rush Hour'
Yesterday I did Rush Hour, which is an excellent Webmaster Radio show hosted by Neil Patel, Cameron Olthuis and Carolyn Shelby. I went on to discuss the recent fracas at Digg, how Ron Paul is ruining Digg, alternatives, Truemors (and whether or not it will damage Guy Kawasaki’s reputation) and why I am still not…