I had the opportunity of presenting at Infopresse this week in Montreal, Canada. Fortunately, most all people there were bilingual since French is their primary language. The whole time there I couldn't get this song out my ... [Read More]
Jordan Kasteler
Jordan Kasteler is the former SVP of Content Development and Managing Partner at BlueGlass, an industry leader in search engine optimization and social media marketing.
Effective Information Scent: Help Your Users “Sniff Out” Needed Info
September 29th by
Many studies have been undertaken in order to track how Internet users find the information they are looking for on the web. One of the popular methods of helping users finding the correct information is to leave a strong ... [Read More]
Overlooked Linkbait: The Value of Widgets, Quizzes, and Other Interactive Content
August 31st by
The capacity to create high-quality widgets and other interactive pieces of content makes for a valuable linkbait strategy that can increase incoming traffic, create returning users, and further develop a website’s ... [Read More]
A Timeline of the First 7 Years of Digg
August 25th by
Digg was created by Kevin Rose, Owen Byrne, Ron Gorodetzky, and Jay Adelson. Everyone apart from Owen Byrne is still heavily involved in the site. The beta version launched late 2004 and back then there were only about 200 ... [Read More]
Content Farms, Enriched Media, and ICSC: Oh My!
July 30th by
There has been much debate online recently about the Internet Content Syndication Council (ICSC) and their claims that content ‘mills’ or ‘farms’ are hurting the overall quality of online content and information. ... [Read More]
Paid Advertising with Social Media News Sites
June 29th by
Social media websites are finding it increasingly tough to be profitable. Most users are used to getting things for free so charging a membership to join a social site is nearly impossible. Ad revenue opens up the door to ... [Read More]
Review of Reddit iPhone Apps
February 25th by
Reddit Social Media News Comes to the iPhone By Jordan Kasteler There aren't very many social media applications yet on the iPhones that are based around social news or bookmarking. Digg has a new unofficial app that is ... [Read More]
The Future of SEO
November 2nd by
By Jordan Kasteler (Utah SEO Pro) Search engines are getting smarter day by day, technologies are advancing minute by minute, and search engine optimization specialists need to get on board and prepare for the future of ... [Read More]
Most Overlooked SEO Metric: Link Placement
October 5th by
By Jordan Kasteler (Utah SEO Pro) Have you ever received an email from someone requesting a link exchange touting that they have a valuable link to offer you? Ever purchased a link from a broker at a particular cost based on ... [Read More]
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