Social media updates have turned into constant stream of important news and interesting stories. With our social media connections constantly increasing, how not to get lost in that information overload? The traditional ... [Read More]
Ann Smarty
Why You Should Create and Promote How-to Video
February 14th by
How-to video is one of the most popular and widely searched categories of online video. Most people are "visual learners": they learn and remember something easily only after they see it. Historically, people had spent ... [Read More]
Social Media Questions and How to Use Them (Facebook, Twitter and LinkedIn)
February 7th by
Social media web has opened up the plethora of opportunities for marketers. It goes far beyond getting involved for the sake of "cheating your customers in becoming your brand friends". Social media is the powerful research ... [Read More]
RT Versus Official Twitter Retweets: How Are They Different?
January 24th by
Retweeting is a beautiful example of how social media community creates its own rules and traditions. Retweeting has emerged organically from Twitter users and blossomed into an effective way to express one's feedback and ... [Read More]
Viral Parodies: Doing it Right
January 18th by
A parody is one of the most tried and tested types of viral videos. It is one of sure-fire types as well: most parodies do attract attention because they, like no other viral video type, bring up popular associations and ... [Read More]
The Three R’s of Creating Great Content: Reduce, Release and Repurpose
January 10th by
The easiest, by far the most natural (and for many people) the most effective way to promote a business is by creating and distributing great content. Be it a link bait, social media outreach or guest posting, content comes ... [Read More]
Best Websites to Track Popular and Viral Videos Online
January 3rd by
Online marketers have realized the power of online video: when done right, it can do wonders in terms of viral effect, engagement and brand awareness. But how is it "done right"? How to craft a successful viral video? I ... [Read More]
HOW TO: Make the Most of a Blog Interview
December 28th by
An interview is a powerful blogging tool - almost everyone is using it - few people make the most of it though. It is easy to tell why interviewing is so often used by bloggers in any niche: An interview helps your blog ... [Read More]
How to Search Google Creatively (to Research Related Twitter Userbase)
December 20th by
I confess, I love (searching) Google and moreover, I am better at searching Google than any other (type of) search engine. OK, I appreciate social media and real-time search tools that are emerging, but honestly I never use ... [Read More]
The 3 Free Basic Tools You Must Use for Tracking Brand Mentions
December 13th by
With today's user-generated content overload, tracking your brand mentions is a must. You can consider various free and paid tools or services that offer to track buzz around your brand, but there are three most basic tools ... [Read More]
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