Google Plus has a long way to go before it will be a viable promotion medium, but there is a lot of potential with their current features. Learn how these features may be eventually be used for good, and sometimes bad, by promoters and brands.
How To Explain Your Internet Marketing Job to Your Parents
Many in the online industry struggle with explaining their jobs to family and friends who aren’t tech savvy. This post gives suggestions on handling those conversations and other tricky situations.
Create Content Platforms: Strategy to Reach the Right Audience
Like a beauty queen who needs to build long term support in order to win a crown, a client’s content must also build upon itself in layers, supporting original ideas and gradually cementing new branding concepts upon old ones. The platform for content is key to long term success, which is why one-off pieces of…
Digg Launches ‘Newswire’ Showing User Buries for First Time
Digg users have already started to notice a new Beta feature called ‘Newswire’ that Digg announced on its blog this morning. ‘Newswire‘, a real time Top News section on Digg that ‘allows users ‘to be editors’ and help choose the Top News instead of just reading it. The ‘Newswire’ section is definitely interesting, but really…
No Address? No Problem for Foursquare Brand Pages
Location-based marketing isn’t limited to brick-and-mortar businesses. Foursquare brand pages allow companies not tied to a physical location to share tips and extend branding
The BlueGlass TPA Agenda is LIVE!
We’re very happy to announce that the BlueGlass team has put together the final agenda for BlueGlass TPA! This agenda is extra special to us because two sessions were created with the help of our readers, friends and attendees. Last week I asked our blog, Twitter and Facebook friends to come up with ideas on…
Pre-Writing for Pros: Create Content That Hasn’t Been Twice-Baked
Follow these six steps for developing fresh ideas and avoid writing content that’s been done a thousand times (heads up: you probably aren’t reading enough!).