Small business owners or site owners who can't afford to hire a custom designer will sometimes purchase template websites. A template can be considered a pre-made website. A good template design should allow for easy customization. This is a cost effective solution that can work great if the design… [read more]

As part of my job duties, I help clients brainstorm different content ideas for linkbait and viral spread. Oftentimes I'm brainstorming for the same niche, meaning I have to come up with dozens of ideas for one industry. This process can get tricky, as it's often hard to come up with fresh ideas for… [read more]

Dynamic features such as Variables and Functions in CSS have been a hot topic of debate for a while. On one hand, programming-oriented people have been begging for these to be included in the next CSS installments, while countless others are pointing out the difficulties of including these inside CSS… [read more]

This morning I attended a Business.com webinar about B2B Social Media. While much of the information was fairly introductory in nature, there were some interesting tidbits that I thought I'd summarize/share. Nowadays, social media seems to be about trying to keep your head above water and staying updated… [read more]

One of our biggest mantras here at 10e20 is to test out various social media outlets for clients and find what work, regardless whether or not it's currently a "hot topic."  Believe it or not, social media is more than just Facebook and Twitter, and one of my favorite sectors (for buying unwanted gadgets)… [read more]

This week at Affiliate Summit west there was a Women of SEO site clinic. The site clinic was no different than the previous day's SEO Site Review clinic with Greg Boser, Michael Gray, Michael Streko and Rae Hoffman except for the fact that it had 75% more estrogen (on the high end, anyway -- the two… [read more]

Looking for a new widget for your site or blog's sidebar? New apps and ideas spring up all the time and lots of them disappear just as fast. Let's take a look at five options for your sidebar. Flickr Slideshow These third party websites let you use the Flickr URL address of the user, photo set or group… [read more]

One challenge some companies face in social media marketing is how to bridge the gap between stale corporate or e-commerce sites and social networking websites.  What is the link between your site and social networking sites?  How do you get people FROM social sites back TO your corporate site and… [read more]

Yesterday at Affiliate Summit West I attended an all-star SEO site clinic featuring some of the top SEOs in our industry. Rae Hoffman, Greg Boser, Michael Gray and Mike Streko were all on the panel and politely eviscerated audience members' websites, dishing out invaluable information and giving great… [read more]

When a huge brand creates a Facebook fan page that generates an audience of more than 1 million fans, how should those fans be utilized and stimulated? Vitamin Water recently took advantage of their huge community by having them create and vote on a new flavor to be sold in stores.  The contest took… [read more]