Some of you may have seen my teaser of a Tweet last night regarding hot upcoming news from our 10e20 oven. Well, here it is…

We’re very excited to announce that we have acquired Brent Csutoras, Inc., a leading viral marketing agency. You can check out the official Press Release here.

For those of you who are not yet familiar with Brent, I have known him for many years and there are few people I respect as much as him when it comes to viral marketing. Frankly, his understanding of social networks and what ‘works’ is unparalleled. We’re very pleased with the opportunity to work with the nimble and amazing team he’s built over the past few years and to have direct access to the tools and reporting capabilities they’ve devised – some of the most impressive I have ever seen.

This acquisition will enhance 10e20′s existing expertise and technology in viral marketing – for our clients, this means a wider range of experience and tools to work with in this extremely important and growing area of Internet marketing. We expect to see each and every one of our clients benefit from this transition.

Specifically, the deal will help 10e20 in our efforts to develop more effective campaigns for our clients and generate more visibility, traffic, links and ultimately revenue through:

* Their understanding of the social media ecosystems

* Their ability to create content that is engaging and ‘share-worthy’

* Their unique intellectual property that will help client’s better understand how their campaigns are performing

At the end of the day, we just took a really good viral marketing department and made it great.

Brent will be joining as 10e20′s new Senior Vice President of Viral Marketing and we’re thrilled to have him.  Please join me in welcoming him to the 10e20 team!